| Posted on March 12, 2010 at 10:46 PM |
Reve D’Or by LT Piver was launched in 1889 as a woman’s cologne. Its French name translates as “dream of gold” and was named after the particular breed of roses with butterscotch and cream petals.
In the early 1920, Louis Sue and Andre Mare had redecorated the LT Piver salons in Paris, transforming everything from furniture and accessories to the ceiling draperies into a rich interior of deep cobalt blue and glistening gold. This same theme was repeated in the presentation for Reve D'Or. In 1925, Louis Sue designed the entire presentation for the perfume. The parfum was contained the a crystal flacon accented with thick gold enameling. This exquisite bottle was manufactured by the prestigious glassworks of Baccarat. The parfum extrait was created by Louis Armingeat, the result was a floral-bouquet fragrance, classified B3f.
A 1934 advertisement in the Pittsburgh-Post Gazette described Rever D’Or as “the softest and rarest of all garden scents - utterly feminine for the new Mode of Femininity that‘s sweeping the country today”.
The toilet articles fragranced with the Reve D’Or scent were available as:
You could also find enameled Reve D’Or compacts filled with the scented face powder too and brilliantine for the hair., which would have given it that wet look so very popular at the time. In later years it emerged as a Lotion for women and men. I have read that this became very popular in the Middle East and was a staple fragrance in the barbershops of Cairo. It still exists today as lotion splash (also known as an eau de toilette) and eau de cologne spray, and is found at the LT Piver website.
In 1957, LT Piver filed a trademark for the name Reve D’Or for Perfumes, Toilet Waters, Eau De Cologne, Hair Preparations, Face and Toilet Powders.
LT Piver describes Reve D’Or beautifully here on there website ”Slip away into a world of dreams with this cocktail of rare and precious essences. An invigorating, radiant and bright start to the day with notes of orange blossom, tea roses, geraniums and vetiver that gracefully gives way to the magic of the heliotrope – a sensual flower whose delicate fragrance is enhanced as the sun gains in warmth – only to form a unique and bewitching scent that lingers on hints of sandalwood into the night.”
Categories: Discontinued, Vintage & Classic Perfumes Reviews
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